Digital tools as a lever for attractiveness in industry2 March 2023
Among the main strategic challenges of the industry for 2023, recruitment stands out as a central element, as explained by Olivier Durteste, Director General of UIMM Udimetal. 67% of company managers in the manufacturing industry declare that they are having difficulty recruiting, i.e. 2 out of 3 companies.
What if, in addition to supporting companies' productivity, digital tools could be an additional HR attractiveness lever?
Tight labour market: what causes it?
In a context of talent shortage, the industrial market is struggling to recruit. This impacts different departments (administration, production, maintenance...) and different profiles (skilled workers, industrial designers, technicians or engineers...). This phenomenon is all the more present in the maintenance professions, which are among those that recruit the most: 161,000 maintenance technicians and supervisors will be needed between 2019 and 2030.
These figures can be explained in part by the increasing number of retirements in recent years and the problems of sourcing candidates.
On the other hand, the profession is evolving and it takes longer to develop skills once in post: Production tools are increasingly complex, so maintenance requires a variety of skills, whether in electronics, mechanics, hydraulics, etc. It now takes five years of training to be 100% operational in a factory, but too few people are trained for maintenance jobs.
This raises the question of how to attract new talent and preserve the knowledge of business experts before they leave?
Digital tools as an answer to recruitment challenges?
Making factories more autonomous and intelligent, monitoring the efficiency of production lines, facilitating the work of employees or even anticipating failures and breakdowns... These are all benefits provided by digital tools that integrate artificial intelligence technologies in line with the business challenges.
More than tools dedicated to performance optimisation, they can provide new ways to improve your attractiveness:
Increasing skills and reducing the drudgery of tasks
A real decision-making tool, AI is now a formidable ally for operational staff, who spend less time solving urgent problems and have more time to work on higher value-added tasks such as making machines more reliable.
Capitalising on knowledge
In addition, with the increase in turnover in the maintenance professions, digital tools make it possible to capitalise on knowledge, by centralising information and ensuring that it is passed on correctly.
Enhancing the employer brand
Digital tools such as AI can also contribute to improving the employer brand by modernising the image of a company. But not only that!
Optimisation of energy consumption, reduction of raw material waste... They also allow industrialists to decarbonise their activity, a great opportunity for industrial companies to become more attractive to young workers who are now seeking to invest in a structure with which they share values and commitments.
Did you know that?
If digital solutions now make it possible to respond to the problems of manufacturers, it is still necessary for users in the field to appropriate them and use them on a daily basis.
At DiagRAMS, we have designed our predictive maintenance solution according to a UX design approach in order to respond to user efficiency and satisfaction. The result is a simple and intuitive turnkey tool for monitoring the health of your machinery.